Why Styling Works
- sales802430
- May 19
- 2 min read
It assists with visualising space and functionality
80% of people cannot visualise the size of rooms and create a realistic mental picture of what a room could look like.
Empty rooms are uninspiring, and therefore vacant properties typically sell for less.
Property stylists use furniture and soft furnishings to create a space that is engaging and allows the buyer to visualise themselves living in the home.
A well-furnished room draws attention away from flaws that are emphasised in vacant properties.

It increases competition
The more interest there is in a property, the better the chances of a good sale. A lack of competition leads buyers to believe that they can get a bargain.
Buyer traffic impacts the duration on market and the sell price. Styled properties are viewed by more parties than un-styled properties.
Curious viewers may account for some, but not all the increased traffic. A crowd creates a sense of urgency and encourages potential buyers to make an offer earlier and creates a sense of competition that drives the price up.

It creates inspiring photos
ReaI-estate images can look remarkably similar. To ensure your property stands out, inspiring photos are critical.
A well-presented property photographs well. Good photographs encourage buyers to remember specific properties and add a property to their shortlist.
Buyers may also shortlist properties that they felt were not perfect but were well presented.
Buyers want to be proud of the property they are purchasing and want to show off beautiful photographs of the property to family and friends..

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